Posts tagged ‘Trade Show’
|Discover Plants and Business Products
that Can Boost Your Revenue!
Formerly Known as OFA Short Course, the Cultivate Show continues to be a must-attend industry show and a WORLD-CLASS EXPERIENCE where you can learn and Interact with the industry’s best and brightest.
Who Should Attend Cultivate?
YOU, of course! More specifically, you should attend if you:
-Work in Horticulture
What’s in it for you?
• GREAT CONNECTIONS: meet peers from all 50 states and more than two dozen countries. Join the social events at the expo!
• HOT PRODUCTS: view the latest annuals and perennials.
• INNOVATION ZONE: The Innovation Zone is the ideal way to cultivate your technology knowledge with the newest, most innovative products and technology. Tech heads will be ready to show you the how’s, what’s, why’s, and answer any questions. Check out Abecas Insight our nursery software to manage your production and control all your costs and operations.
Get Your Tickets NOW! Click here
I look forward to meeting you at booth #2308 to discuss your growing operations.
The IWLA Annual Convention and Expo will be held in Orlando from March 10th through 12th.
For those who are members of this association, you already realize the value proposition membership delivers. If you are not a member, I would recommend you visit www.iwla.com and consider the benefits of membership. I would like you all to consider attending this high value event.
Argos has been an associate member of this body for 2 decades. Some 6 years ago we seriously considered dropping our membership because we questioned the value proposition for us. On reflection I decided the problem was not with the association, but with us. We joined the association, exhibited at the annual convention and expected benefits to flow from that. No really significant benefits followed and so we questioned our membership.
At that time I decided we needed to be more proactive in our approach. I joined a number of committees, looked at the services offered (usually at no charge to members) and began to leverage our membership. The value proposition changed significantly and today I am a champion of this association and a nominee for a seat on the board from March 12th.
The key factor in this change has been recognizing the value of involvement. This is equally true for the warehouse members as it is for us as associate members. Networking with your peers, examining and benchmarking best practices, taking opportunities in the areas of education and legal positioning in staffing and contracts, having your voice heard in political forums are all available to you. Finding skilled employees in the career center, highlighting your existence and capabilities in the Logistics Services Locator for prospective customers and extending your reach through collaborative efforts with other members are just some of the benefits the active members are enjoying.
I look forward to seeing you in Orlando next month.
This association provides far more advantage than even many members realize.